Wednesday, October 1, 2014

Global Consumers Nibble, Nosh and Snack Their Way to Big Sales

Whether you need a quick-fix on the go or a stand-in for a meal, snacks are more than just tasty treats; they’re also big business. Global snack sales totaled $374 billion annually as of March 2014—an increase of 2%* year-over-year, according to Nielsen retail sales data.

Europe ($167 billion) and North America ($124 billion) make up the majority of worldwide snack sales. Sales are flat in Europe, and growing at a 2% rate in North America, compared to the previous year. Conversely, while annual snack sales in Asia-Pacific ($46 billion), Latin America ($30 billion) and the Middle East/Africa ($7 billion) are significantly lower than in the other two regions, annual growth in these largely developing regions increased more over the past year—4% in Asia-Pacific, 9% in Latin America and 5% in the Middle East/Africa. Read More @  Global Consumers Nibble, Nosh and Snack Their Way to Big Sales

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